It can be very costly when running META ads if you are not making sales
The most important part of the whole process will always be the chasing of the leads
Then your ability to sell once you have them on the phone or in front of you
But… if you can’t generate leads to begin with, then 🤷♂️
So let’s look at 3 easy mistakes when running META Ads
1️⃣ The Scroll Stopper!
Right, this is a difficult one because sometimes the creatives that you think are terrible usually do a good job
But there is a level of terrible you can go that will cost you big time, for example, if you look miserable in your picture, this isn’t going to stop people from scrolling
To keep things simple, ensure the creative matches the audience
2️⃣ The Uninspiring Ads Copy!
Our job as FitPros is to inspire & motivate
If your ads copy is dull, boring & very bleak, then no-one is going to click
We need to be talking about the end results, the benefits from working with you
How great the programme is going to be for them
Remember, it’s NOT about you 👊
3️⃣ Rejecting The Lead!
Once you’ve done the hard work of getting someone to stop scrolling with your creatives
They’ve then read the ads copy & feel motivated to want to learn more
Don’t now make it impossible for them to become a lead
Yes, we need to qualify… but
There is a level of how much is too much
Don’t make it impossible for the prospect to give you their details & submit their details
😅 and that’s it…
Nail these 3 things & your paid META Lead Gen will be on 🔥
Or if you would prefer us to do it all for you, sending you qualified leads each & every day
Then let’s chat —>> https://go.fitproleadgen.com/chatwithusd
You got this 💪
David :
